I was asked to redesign a suite of magazines for an asian airline. The hook was it needed to be done remotely, in dual-language, to be included in a major pitch in a few weeks. Knowing the complexities of this huge ask, I called on my familiar team in London, Boston and regional eastern Australia to create an ‘elegant, classic, international design with Asian influences’. We worked day-and-night to develop key pages, and then sent templates and styles for the Asia-based team to use to create dummies of each title. The stack of titles were beautifully wrapped in rice paper for the final presentation.
This beautiful brochure for Bendemeer luxury retreats on New Zealand's south island was printed on uncoated stock with a tiny fleck of mica to make it glisten like sushine on snow.
BRAND VALUES News Magazines held a luncheon for their luxury brand clients to reinforce their stake the prestige brands market. Here's a selection from the 600+ screens we created: a mammoth research and design task left largely to us. Starting the presentation with a 'sizzle' it was vivid, striking and ‘to-die-for’ -- the precise brand value their titles project.